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PepsiCo Champions Program: embedding sustainability across a global workforce

At a glance

We co-created the Champions Program to bring PepsiCo’s pep+ strategy to life

Scaled from pilot → 20 countries across Europe (global rollout underway)

90%+ of participants report positive behaviour change at work and at home

Celebrated with PepsiCo’s internal pep+ Global Sustainability Award (‘Lift & Scale Success’)

Called “the best training in 22 years at PepsiCo” by one participant

Discover how PepsiCo’s Champions Program, co-created with AimHi Earth, is helping embed sustainability across its 300,000-strong workforce.

Written by:
Bella Soares

The story

PepsiCo’s products are consumed over a billion times a day, across 200+ countries. With that scale comes responsibility, and also, opportunity.

Through its pep+ (PepsiCo Positive) strategy, the company set out to transform growth by putting people and planet at the centre of its operations. But to succeed, PepsiCo knew sustainability couldn’t just be a corporate mandate. It had to live in the decisions of all 300,000 employees worldwide.

That’s where the partnership with AimHi Earth began – co-creating a learning program to engage and upskill PepsiCo’s Champions network, enabling them to spark catalytic change across the organisation.

The challenge

PepsiCo leaders recognised that facts alone don’t change behaviour. Traditional training wasn’t enough to inspire action at scale.

PepsiCo needed:

  • A way to align employees with different levels of sustainability knowledge
  • An approach that could work across time zones, languages and cultures
  • Something highly interactive and energising – not another tick-box e-learning module


As Gemma Chapple, who leads Sustainability Strategy & Engagement at PepsiCo EMEA, put it:

“We were crying out for an injection of energy.”

The solution

PepsiCo co-created the Champions Program with AimHi Earth – building a global network of internal changemakers – trained to embed pep+ in their daily work.

Delivered through live, interactive online sessions, the program blends science with storytelling, equipping employees to spot misinformation, challenge stale norms, and spark action across functions.

The program is highly responsive, and can be rapidly updated – if the world changes today, the training changes tomorrow. In short, every cohort gets material that’s relevant and tailored to PepsiCo’s evolving needs.

As Archana Jagannathan, Chief Sustainability Officer at PepsiCo EMEA, explained:

“People have to be educated, engaged, and empowered to drive change, and this is why the Champions Program is so critical.”

Key results

The Champions Program has already had transformative impact:

  • Scaled globally: from a single pilot cohort to 20 European countries, with more regions to come
  • Behavioural change: over 90% of participants report making positive changes at work and at home
  • Recognition: celebrated internally with PepsiCo’s pep+ Global Sustainability Award (‘Lift & Scale Success’) – highlighting the impact of scaling the program across Europe
  • Cultural shift: Champions are now influencing procurement, product innovation, and everyday business decisions


Employees describe it as
:

  • “The best training I’ve experienced in 22 years at PepsiCo.”
  • “Easy to understand and easy to reuse in daily life.”


Mark Allan, Senior Sustainability Director at PepsiCo EMEA, summed it up:

“If we want to decarbonise our business, people need to be aware of what we’re doing. This [program with AimHi Earth] is a lever to change more, faster.”

Why it matters

PepsiCo knows that sustainability transformation isn’t just about targets – it’s about people.

By investing in engaging, interactive education, PepsiCo has created momentum that scales across geographies and functions.

And this is just the beginning. With each new cohort of Champions, PepsiCo is building a self-sustaining culture of sustainability – one that ripples through its 300,000-strong global workforce.

Final word

As a recent governor of the Bank of England stated during their tenure, companies that don’t adapt to climate change won’t survive.

And, of course, adaptation means more than just targets and reporting frameworks. It’s about people. Every choice – from a marketing brief to a supplier contract – carries weight.

The Champions Program ensures those choices are informed, inspired, and aligned with PepsiCo’s future.

As one participant put it:

“If you have the chance to join – take it. It’s a [learning] opportunity you shouldn’t miss.”


This isn’t just training. This is how PepsiCo builds a resilient culture, delivering sustainability at scale, de-risking its future. It’s a model for other enterprises to follow.

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Special thanks to HereNow for bringing this video to life with creativity and care, and for sharing our passion for impactful storytelling.

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